My brand ...

OK, I've been meaning to write about this for a while, and a question over on LinkedIn.com inspired me to jump the gun a bit (shut up; I was going to write about it).

The initiating question was simple (ha!):

Is there one word, a pinnacle, that describes you? What is it? Why?

-if you have a package, show us that too!

First, yes, I laughed at the wording of the second part of the question. But that's because I'm horribly immature. And I just realized I want that on my headstone ("Adam Creighton: He was Horribly Immature").


So how do I respond to a question like this? Because, honestly, it's a hugely important question, and I take an active role in packaging "Adam Creighton" as a brand.


Just one word? How do you even do that? One of my pet peeves is the reductionism of the individual -- none of us can be reduced to one word.


One word? Maybe "Integrity" -- I'm willing to lose a job for my integrity, suffer the slings and arrows of critics, yadda yadda yadda.


Two words (and another facet)? "Professional Creative" -- It's a differentiator for me from many of the folks that are the former or the latter. Not that it's a competition (I've written on that many times before; read the whole post for the "competition nugget").

A "branding package"?


Yeesh / [snicker]. Uh, here are a few:

"Technology Manager. Independent Creative. Llama Wrangler."

"A Voice & Film Actor, living a Mortal life."

"Living a passionate, ecstatic, and urgent life."

I don't like the idea of answering this question, because I don't know how I keep it keep it from coming off as being self-aggrandizing or braggadocio.

But here goes. ;-)


Honestly, I professionally see myself (Adam Creighton) as a brand, and all of the things I do are products and services that are logical extensions of that brand. And I actively and constantly work on my brand.

• Voice Actor Adam Creighton.
• Film Actor Adam Creighton.
• Business and Technical Development Adam Creighton.
• Tipping Point Adam Creighton that connects people to create mutual opportunities (business, technical, financial, and support).
• Video Game Adam Creighton (twenty thousand monthly readers can't be wrong; and wait for bigger things on this front).
• Toy Collector Adam Creighton.
• Guitar Player Adam Creighton.

Notice my site? Are you a regular reader of some or all of my 7 active blogs? Notice my logo? Notice the packaged consistency? Notice all of the things I do (and just wait, there are some bigger, more WTF ventures on the way)?

Do you know me personally? Do you find any common thread there?

Integrity? Professionalism? Creativity? Immaturity?


Erm (again). Very little good comes from late night blogging.

Now, if you'll excuse me, I'm going to do a still photo shoot of some new toys, and then play some video games. Because I just finished reading a 115-page script I'll be table reading for the Austin Film Festival Sunday.

(How's that for self-aggrandizement?)